Showing posts with label business. Show all posts
Showing posts with label business. Show all posts

Friday, November 29, 2013

Global Permaculture?


Globalization has weighed heavily on my mind over the last few years. It has brought us prices that can't be beat and many products from the far corners of the earth. But at the same time I can't help feeling that the price has come too high.

Specialists in many fields might agree with that. They might point to solution, the spread of invasive species, or the plight of the worker in the the developing world to prove the price is too high. I don't need to go that far to prove it to myself. I only have to look for a locally owned shop where I can buy a simple t-shirt for work.

In my town of over 50,000 it is not possible. All the t-shirts are handled by chain stores or international retailers. If I go one town over the situation improves a little, there are two regional farm shops that might handle a couple of t-shirts, but chances are better that I will get a better shot at a western styled button down or a pare of the most expensive work jeans available. I could keep going, but reality is I will have to go nearly half the county away to find a simple item from a locally owned store.

When I was growing up in this same town I could go to at least three stores to get jeans, two of them carried cowboy boots, if I cared to wear them! Now there is just one big box store and I have to pick jeans there or go to the next town over.

While it would be easier to blame the big box stores, I think things have changed enough in the world that if one of these stores didn't exist another would instantly take its place. I don't recommend avoiding or demonizing the big boxes either. They are just following the time honored tradition of trying to make the biggest dollar.

No, I just recommend that you take the Saturday after Thanksgiving and shop at smaller, locally owned shops. I promise you they won't have everything you need, like t-shirts, but they will have a lot of useful stuff and will return the money back to your community. You may not even like the shop, that is ok, you don't have to go back if they treat you or their employees badly.

But if you like what you see, you will look for excuses to go back. And really, that is the only thing that will sell sustainability and permaculture in the long run. Good results from good practices. 

Manana!

Tuesday, September 24, 2013

8 Rules for Storefront Permaculture


This planter is in front of a local nursery. The sweet potato
vine jumps out at you! 

A flower bed or pot in front of a store is one of best ways to advertise. The splash of living color is refreshing and can compete with flashing neon. A traditional permaculturist might say that you can't have sustainability unless it involves food and at least a couple of acres.

I say poppycock!

The large clusters of flowers in bold colors jumps out at you
more than smaller flowers or milder colors.

Anything sustainable must be tuned to the needs of the system it is supporting. In the case of the storefront, sustainability must be focused on bringing in and satisfying the needs of the paying customer.

Two pots at a local nursery. The small pot
works because it accents the larger one. The
leaves of the sweet potato are edible through-
out the growing season!

In other words, it needs to look pretty. That doesn't mean it can't have vegetables or herbs. It just means that they have to be good looking. Here are a few tips to making storefront pots sustainable for your business:

  1. Get a big enough pot. Minimum should be at least 18" wide and the same as deep. If you really want to make an impression two feet or larger is better. Rectangular planters are great for fitting into narrow areas and still giving you great displays.
  2. Pick plants that are the right size and give you lots of bright color. I love green foliage plants, but they do not attract as many customers from a distance.
  3. Don't forget texture, especially if you can't get enough color. An interesting mix of textures works well if your potential client is up close.
  4. Fertilize appropriately. Organic fertilizers may not work well because of smell, but a little slow release, pellet type fertilizer like Osmocote can work wonders and still be environmentally safe. Other brands now make similar products.
  5. Get plants that drape over the sides of the pot as well as some height in the center. Vining petunias and chartreuse sweet potato are perfect drapers.
  6. Space plants about six inches apart. This is tight, but it will make your pots look like they are bursting with color.
  7. Water, water, water! The smaller the pot, the more often you will need to water. Make sure you saturate the soil in the summer. You may even need to water twice a day. Check how much water is in the pot by sticking a probe eight inches or more into the soil.
  8. Top off the soil mix every season and completely change it every few years if you have smaller pots. Intensive gardening is rough on soil and will wear it out quickly.

This pot has lots of details for close up inspection, but it is so
small it will need very frequent watering in Utah's hot, dry
climate.

Remember, a little color will go a long way to help your business be sustainable for you and your employees!